America’s #1 detergent*, now even better. This Tide liquid laundry detergent has an improved formula engineered to attack tough body soils. Tide’s HE Turbo Clean detergents feature Smart Suds technology. The quick-collapsing suds clean faster and rinse out quicker, even in cold cycles. Tide HE laundry detergent keeps your whites white and your colors colorful with a refreshing scent, wash after wash. The Tide clean you love is also available in Tide PODS laundry pacs.* Tide, based on sales, Nielsen laundry detergent category

• From America's #1 Trusted Detergent Brand* *Tide is Consumers' #1 Trusted laundry detergent brand in Readers Digest survey

• Cleans deeper and smells fresh

• Cleans, freshens, whitens, brightens

• Measure with cap. For medium loads, fill to bar 1. For large loads, fill to bar 3. For HE full loads, fill to bar 5. Add clothes, pour into dispenser, start washer.

Made With: Sodium And Mea Laureth Sulfate, Sodium And Mea Lauryl Sulfate, C10-16 Pareth, C10-16 Alkyldimethylamine Oxide, Sodium And Mea C10-16 Alkylbenzenesulfonate, Calcium Formate, Sodium Cumenesulfonate, Sodium Borate, Sodium And Mea Salts Of C12-18 Fatty Acids, Sodium And Mea Citrate, Amylase Enzyme, Mannanase Enzyme, Subtilisin, Pentasodium Pentetate, Polyethyleneimines Alkoxylated, Sodium Formate, Fluorescent Brightener 71, Diethylenetriamine, Methyl Di-t-butyl Hydroxyhydrocinnamate, Fragrances, Ethanolamine, Alcohol, Propylene Glycol, Colorants, Water.

Medium Loads: Just below bar 1. Large Loads: Just below bar 3. HE Full Loads: Bar 5. Follow care label instructions, then sort. Test inside seam for colorfastness.